IIA is excited to bring in top minds in the Analytics world to be our 2019 Analytics Symposium speakers!
IT'S NO GAME TO FIND AND KEEP YOUR DATA SCIENTISTS - EA BATTLES THE MARKET FORCES FOR TALENT
Chief Analytics Office & SVP
Electronic Arts (EA)
ABOUT: Zachery is the Chief Analytics Officer and Senior Vice President at Electronic Arts (EA), the world’s largest Video Game Company. He is responsible for leading Consumer Insights, UX Research, Data Science, Studio Analytics, and Marketing Analytics for EA. His team uses in-game behavioral data, traditional consumer research, lab work, and online advertising data to provoke and inspire EA’s development and marketing teams to think and act “Player First.” Prior to joining EA in 2007, Zachery was head of consulting and modeling for J.D. Power and Associates’ PIN group, Corporate Economist for Nissan North America, and Economist for the private investment company Fremont Group.
Zachery’s work has been highlighted in the Harvard Business Review and the MIT Sloan Management Review. His work has won many awards including the INFORMS Marketing Science Practice Prize and while at Nissan he was recognized by the US Federal Reserve for the Best Industry Forecast. He is a member of the University of California Master of Science in Business Analytics Industry Advisory Board.
Zachery’s undergraduate degree in Political Science and Communications is from Southern Illinois University. His graduate work was at UCLA, in Economics and Political Science, where he studied game theory with Nobel Prize Winner Lloyd Shapley.
CREATING A DATA ENGINEERING CULTURE
Data Engineer, Creative Engineer & Managing Director
Big Data Institute
ABOUT: Jesse Anderson is a Data Engineer, Creative Engineer and Managing Director of Big Data Institute.
He works with companies ranging from startups to Fortune 100 companies on Big Data. This includes training on cutting edge technologies like Apache Kafka, Apache Hadoop and Apache Spark. He has taught over 30,000 people the skills to become data engineers.
He is widely regarded as an expert in the field and for his novel teaching practices. Jesse is published on O’Reilly and Pragmatic Programmers. He has been covered in prestigious publications such as The Wall Street Journal, CNN, BBC, NPR, Engadget, and Wired.
DATAOPS AND THE IMPACT IT WILL HAVE ON HOW WE DO ANALYTICS
Author, Founder & Former CTO
ABOUT: Gene Kim is a multiple award-winning CTO, researcher and author. He was founder and CTO of Tripwire for 13 years. He has written four books, including “The Phoenix Project: A Novel About IT, DevOps, and Helping Your Business Win”, “The DevOps Handbook”, and the newly-released “Accelerate”. Since 2014, he has been the organizer of the DevOps Enterprise Summit, studying the technology transformations of large, complex organizations.
DESIGNING YOUR ANALYTICS TO INCREASE CONSUMPTION
Designing For Analytics
ABOUT: Brian O'Neill is a product designer and founder of the consultancy, Designing for Analytics, which provides design and UX consulting for custom enterprise data products and apps. For over 20 years, he has worked with companies including DELL/EMC, Tripadvisor, Fidelity, NetApp, MITRE, JP Morgan Chase, ETrade and numerous SAAS startups. Today Brian focuses on helping clients create more useful, usable, profitable, and engaging decision support software and information products. In addition to consulting, Brian is also an international speaker and podcast guest, having appeared at multiple O'Reilly Strata conferences, Predictive Analytics World in Berlin, and on the IBM Analytics podcast, Making Data Simple. He also authored the Designing for Analytics Self-Assessment Guide for Non-Designers, maintains an active mailing list, and hosts the podcast, Experiencing Data. Earlier in 2018, Brian joined the International Institute for Analytics' Expert Network as an advisor on design and UX. A musician by training, Brian is also a professional percussionist in Boston. He tours internationally and has performed at Carnegie Hall and The Kennedy Center.
AGILE FOR THE DATA SCIENCE TEAM
VP of Machine Learning
ABOUT: Jennifer Prendki is currently the VP of Machine Learning at Figure Eight, the essential human-in-the-loop AI platform for data science and machine learning teams. She has spent most of her career creating a data-driven culture wherever she went, succeeding in sometimes highly skeptical environments. She is particularly skilled at building and scaling high-performance Machine Learning teams, and is known for enjoying a good challenge. Trained as a particle physicist (she holds a PhD in Particle Physics from Sorbonne University), she likes to use her analytical mind not only when building complex models, but also as part of her leadership philosophy. She is pragmatic yet detail-oriented. Jennifer also takes great pleasure in addressing both technical and non-technical audiences at conferences and seminars, and is passionate about attracting more women to careers in STEM.
IS THE FUTURE OF DATA SCIENCE, SPECIALIZATION? HOW AI TRAINING REQUIRES A DISTINCT APPROACH
ABOUT: Kris Hammond is Chief Scientist at Narrative Science and a professor of Computer Science and Journalism at Northwestern University. Prior to joining the faculty at Northwestern, Kris founded the University of Chicago’s Artificial Intelligence Laboratory. His research has been primarily focused on artificial intelligence, machine-generated content and context-driven information systems. Kris currently sits on a United Nations policy committee run by the United Nations Institute for Disarmament Research (UNIDIR). Kris received his PhD from Yale.
Kris was also named 2014 Innovator of the Year by the Best in Biz Awards and is author of the book, “Practical Artificial Intelligence for Dummies.”
LESSONS FROM THE UNDERBELLY OF AI
ABOUT: Jana Eggers is a math and computer nerd who took the business path for a career. Today, she’s CEO of Nara Logics, a neuroscience-inspired artificial intelligence company providing a platform for recommendations and decision support. Jana’s career has taken her from 3-person business beginnings to 50,000-person enterprises. She’s opened the European logistics software offices as part of American Airlines, dived into the internet in ’96 at Lycos, founded Intuit’s corporate Innovation Lab, helped define mass customization at Spreadshirt, and researched conducting polymers at Los Alamos National Laboratory. Her passions are working with teams to define and deliver products customers love, algorithms and their intelligence, and inspiring teams to do more than they thought possible.
INFORMATION ECONOMY MAPPING
CEO & Principal
Marc Demarest is the CEO and Principal of Noumenal, Inc., a private intellectual capital consulting firm based in the Pacific Northwest and the United Kingdom.
Widely known as the father of data marting, Marc publishes and speaks regularly on topics ranging from big data, knowledge management, analytical applications and decision support systems to IT technology futures and information ethics; selections are available at www.noumenal.com/marc. He holds BA degrees in Political Science and English Literature from Bucknell University in Lewisburg, PA., and an MA from the University of South Carolina. He is a MBA graduate of Stanford University’s AEA Executive Institute and the NCR Process Management Institute and is an inventor on more than dozen granted or in-process patents in the areas of data warehousing, social network analysis and e-discovery, and is writing a book on decision support systems.
Prior to founding Noumenal, Marc was Chairman and CEO of DecisionPoint Applications, Inc., the industry’s first provider of packaged enterprise-scale data warehousing software for financial, human resources, manufacturing and distribution analysis. As CEO, he brought the company to market, oversaw the acquisition of the company’s first 100 customers and raised $42M in three funding rounds from a variety of venture and institutional investors including British Telecom, IBM, J&W Seligman and Battery Ventures.
Marc has also held executive positions with The Sales Consultancy, Inc., a high-technology sales and marketing consulting firm based in Dallas, Texas and the United Kingdom; Atlas Telecommunications, a global supplier of value-added network services, where he was GM of the company’s AFAX service bureau and AFNET global TCP/IP VAN; and Sequent Computer Systems, Inc., where he was head of Corporate Architecture and Chief Knowledge Officer.
AI HITS THE BARRIER OF MEANING
Professor of Computer Science
Portland State University
ABOUT: Melanie Mitchell is Professor of Computer Science at Portland State University, and External Professor and Member of the Science Board at the Santa Fe Institute. She attended Brown University, where she majored in mathematics and did research in astronomy, and the University of Michigan, where she received a Ph.D. in computer science. Her dissertation, in collaboration with her advisor Douglas Hofstadter, was the development of Copycat, a computer program that makes analogies.
Melanie has held faculty or professional positions at the University of Michigan, the Santa Fe Institute, Los Alamos National Laboratory, the OGI School of Science and Engineering, and Portland State University. She is the author or editor of six books and numerous scholarly papers in the fields of artificial intelligence, cognitive science, and complex systems. Melanie’s book Complexity: A Guided Tour (Oxford University Press) won the 2010 Phi Beta Kappa Science Book Award and was named by Amazon.com as one of the ten best science books of 2009. Melanie’s latest book, Artificial Intelligence: A Guide for Thinking Humans, will be published by Farrar, Straus, and Giroux in 2019.
Melanie originated the Santa Fe Institute's Complexity Explorer platform, which offers online courses and other educational resources related to the field of complex systems.Her online course “Introduction to Complexity” has been taken by over 25,000 students, and is one of Course Central’s “top fifty online courses of all time”.
MASTERING THE ART AND SCIENCE OF STORYTELLING
Director of Data Strategy
ABOUT: Brent Dykes is the director of data strategy at Domo. Brent has over 15 years of enterprise analytics experience at Omniture, Adobe, and Domo. He is a regular Forbes contributor on data-related topics and has published two books on digital analytics, including Web Analytics Action Hero. In 2016, Brent received the Most Influential Industry Contributor Award from the Digital Analytics Association (DAA). He is a popular speaker at conferences such as Strata, RISE, Shop.org, Adtech, Pubcon, and Adobe Summit. Brent holds an MBA from Brigham Young University and a BBA in marketing from Simon Fraser University.
BUILDING THE ANALYTICS FACTORY AT DEERE
ABOUT: Liz Conzo leads John Deere’s Precision Ag Analytics Team – a diverse team of data scientists, engineers, and agronomists developing solutions and insights in precision agriculture. Conzo has been working in or leading analytics teams at John Deere for 14 years in both manufacturing and sales & marketing functions. She helped to develop and inject predictive modeling into Deere’s sales and operations planning process and led the establishment of processes and models to support inventory optimization. She’s had the opportunity to apply her passion for analytics across functions and across the world with John Deere.
Director of Analytics
John Deere Financial
ABOUT: Kira H. Barclay is Director of Analytics at John Deere Financial World Headquarters in Johnston, Iowa. Barclay oversees customer and channel analytics at John Deere Financial. She leads a team of analytics professionals whose mission is to drive sales opportunities and deliver distinctive and sustainable competitive advantages for John Deere. In addition, she leads the development and execution of the John Deere Financial data and analytics strategy and develops processes and tactics to support strategic priorities. Barclay’s career with John Deere Financial began as an intern in Risk Analytics and throughout her tenure, she’s held positions of increasing responsibility in Risk Analytics and Market Pricing. She worked for the John Deere Construction and Forestry Division as Manager, Discounts and Incentives and most recently served as Director, Advanced Analytics Strategy. Barclay attended Iowa State University where she received a Bachelor of Science degree in Mathematics and Sociology and followed that with a Master’s degree in Statistics. She has also earned her Master of Business Administration degree in Strategic Management from Indiana University.
MIXED REALITY AND ANALYTICS
ABOUT: Michael has served as an executive of a wide variety of startups including 15 years delivering solutions for various variable data publishing and personalized marketing ventures. He also brings a strong understanding of brand and marketing from his Nike Digital Sport role, as well as disciplined large scale solution platform delivery at Google/YouTube.
UNCORKING ANALYTICS: MOVING THE WINE INDUSTRY TOWARDS DATA-DRIVEN DECISIONS
ABOUT: Cathy Huyghe is the co-founder of Enolytics, which provides big data services to the wine industry. She is also the author of the award-winning book, Hungry for Wine: Seeing the World through the Lens of a Wine Glass, which has received positive reviews from publications ranging from the Wall Street Journal to NPR to the Village Voice.
Huyghe currently writes for Forbes.com about the business and politics of the wine industry, and for Inc.com about entrepreneurship, women and hospitality. She was a finalist in 2016 for the IWSC Wine Communicator of the Year award.
Huyghe’s writing has appeared in print and online for both general-interest and wine industry publications including the Harvard Business Review network, The Atlantic, Decanter, DailyBeast, Boston Globe, Washington Post, Wine Enthusiast, GlobalPost, Grist.org, and Daily Candy. She has also been featured on the BBC, WNYC, WGBH, and Nevada Public Radio.
MASTERS OF CEREMONIES
ABOUT: Kathy Koontz is the Executive Director of IIA’s Analytics Leadership Consortium. She works with analytics executives from high-performing, data-driven enterprises to further improve their capabilities. With more than 20 years of experience in the analytics space, Kathy has a clear understanding of the analytics challenges organizations face and how to overcome them. She has experience developing the strategy, implementing the technology and leveraging the power of data and analytics to create sustainable competitive advantage in organizations ranging from Fortune 100 to nonprofits. Before joining IIA, Kathy was the Practice Director-Customer Journey at Teradata, where she worked with clients across industries to use data, analytics and interactions to create enduring customer relationships. Previously, she served as Associate Vice President of Customer Analytics for Nationwide Mutual Insurance.
Chief Analytics Officer
ABOUT: Bill Franks is IIA’s Chief Analytics Officer, where he provides perspective on trends in the analytics and big data space and helps clients understand how IIA can support their efforts and improve analytics performance. His focus is on translating complex analytics into terms that business users can understand and working with organizations to implement their analytics effectively. His work has spanned many industries for companies ranging from Fortune 100 companies to small non-profits.
Franks is the author of the book Taming The Big Data Tidal Wave (John Wiley & Sons, Inc., April, 2012). In the book, he applies his two decades of experience working with clients on large-scale analytics initiatives to outline what it takes to succeed in today’s world of big data and analytics. Franks’ second book The Analytics Revolution (John Wiley & Sons, Inc., September, 2014) lays out how to move beyond using analytics to find important insights in data (both big and small) and into operationalizing those insights at scale to truly impact a business. He is an active speaker who has presented at dozens of events in recent years. His blog, Analytics Matters, addresses the transformation required to make analytics a core component of business decisions.
Franks earned a Bachelor’s degree in Applied Statistics from Virginia Tech and a Master’s degree in Applied Statistics from North Carolina State University. More information is available at www.bill-franks.com.